I like the idea of having a unique, personalized gift for each person you're sending a gift for. I feel like I'm able to tell each person's unique story with a gift that I select and send. I feel like the process is a little difficult and time consuming, but it is definitely worth it! I think the process of putting together a gift is a little time consuming, but I would love to have more options for creating a gift that would have their name and/or a photo of them on it. I think that the gift I sent for my grandma's birthday was so special because I had put a lot of time and thought into it, and I think it was something she really enjoyed receiving. I think that it's a great idea to have a gift that you select for each person. It makes it feel more personal and unique.