I have used drips for about 10 years now, so it's not just something new that we're trying out! We've been able to scale up our marketing efforts across multiple channels without having too many people manage them all manually - they do the heavy lifting, which has really helped us focus more of my time in areas where we can make an impact with less overhead involved (e.g., customer service). Nothing at this point comes close as far as features or ease/convenience of implementation goes. The biggest challenge was getting started initially because there were no other companies who could help set us up from scratch when we first launched; but after some persistence through phone calls etc, everything worked great once we got going! As mentioned above though, if you know what you want before hand then this isn't much work compared to doing things yourself anyway. Have your sales team onboard early and start collecting data right away so you see how effective each channel actually is over others. We use drops for all of our clients in multiple industries, from construction companies that need leads fast or want more efficient ways than cold calling with no results, we have not had any issues thus far! They are always willing to work around your schedule if you don't feel like they can help right away but I would strongly recommend them as it helped us out very much when trying to get quality business partners at an affordable price point.
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