I love that it has so much information about my store in one place! It's very user friendly too which makes me feel comfortable using this tool for business purposes as well personal ones (my own shop). There are not enough features available when you're looking at pricing plans - they should have more options like customizing your dashboard or creating multiple dashboards if needed with different levels/features per level being offered from basic upsells through advanced modules etc.. Pricing can be confusing initially but once we figured out what our needs were their sales team was great helping us figure thingsout along way!! Highly recommend them. They do offer free trials though make sure there isn't anything else going wrong during trial period since its easy fixable problems otherwise will get charged extra fees by Sales Team even after first month Trial Period ends without any issues found.