I bleach my hair for volume rather than color (ie to intentionally damage it). I also have a red undertone in my brown hair. Well I overdid it a bit with the new dye and it came out platinum, copper and red at the same time. Shit! My hairdresser recommended this and yes, after a few washes my hair now looks like a normal blonde. It's a bit embarrassing putting purple shampoo on your hair, especially after some reviews said the tint held. So I went slowly and gradually. I didn't leave it on too long before I got comfortable with it. But now I'm much more relaxed with this toner and leave it in my hair (personally) and not at all worried about lavender coming out. Thank you purple shampoo!
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