We use this as part of our price management, it has been very helpful in building out my teams' ability to understand what we can charge for different products/services over time and across markets - which allows us to develop more accurate forecasts than otherwise possible without having access to historical data from other sources (like Google). I wish there was an easier way to see how many active users are currently using each product or service so you could better target your marketing efforts towards those who may be interested! Having all these numbers available makes planning future sales much simpler too since now we know where people's interests lie when considering new offerings.
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