I really like this toothpaste. It's nice and gentle and doesn't irritate my sensitive teeth or gums. It tastes good, unlike almost every other toothpaste I know. I'm actually not afraid of trying toothpaste and I look forward to brushing my teeth. I can't say it whitens any more or less than any other whitening toothpaste - if you want significant and fast whitening results, toothpaste isn't the way to go - but I will say that in terms of preventing/reducing new stains and in general . brighter, cleaner teeth, that's a very good thing (and I'm a big tea drinker), TOO, and more importantly, there's no discomfort, not to mention pain or irritation whatsoever. The level of chemistry textbooks is reassuring (although this isn't always the right indicator: the nomenclature can be misleading and there are many ingredients that can be listed with different nomenclatures/standards and still be the same), but it's a simpler and shorter list of ingredients. , with fewer different aroma and/or color additives. yes, but the search took almost a lifetime) and as an added bonus, it has minimal or no aftertaste, meaning I can drink orange juice afterwards and not feel sick. to the extent that any *toothpaste* can) and is not at all annoying or irritating. Even discounters like Walmart or Target are twice as expensive at best. And considering how long a toothpaste lasts (of course I'm counting on an adult using it as intended, not households with children or people who drip more toothpaste down the sink and then apply it to their toothbrush and up their arms). mouth ^_^*) it's worth the extra price to GET A PRODUCT THAT REALLY DOES WHAT THEY SAY ABOUT IT: KEEP YOUR SMILE, CLEAN YOUR TEETH PROPERLY, DOESN'T IRRITATE AT ALL --> "SENSITIVITY" IS DEFINED . *AND AS AN EXTRA BONUS, IT TASTES GOOD! Oh, and the packaging is aesthetic and ergonomic (which very often seems to be completely ignored. Just because it's on my bathroom or shower sink *does* not mean I don't care about aesthetics: it's not really a selling point. , but a nice bonus) Well worth it. (I try to pay attention to when they have a good discount on more than 2 of these once you've figured out your favorite flavors/versions - and this brand has a lot of these and they're all nice, although the pink bubblegum confuses me a bit , but it's definitely the most pleasant chewing gum flavor I've ever encountered, including real gum - there's no reason not to buy several tubes at once, in which case they're slightly more expensive than the options available in the premium store and *everything much better.( actually tried a few 4 pack "travel size" mixes - same seller I think - some weren't to my liking but it was fun) trying out new versions of this brand and those that I didn't like (the pink gum mentioned above), my friends and family happily got rid of them.
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