We generate synthetic datasets that are almost indistinguishable from our original ones, but are 100 times larger. It makes it easier to train neural networks to solve our business problems. It also makes it simpler to publish research results. I am an expert in my field so this product was good for me! The pricing structure made it affordable as well as allowing access through most platforms such as LinkedIn or Facebook which allowed people with limited financial resources easy entry into synthisis. Nothing at first glance when comparing them against eachother but if there were more options then maybe i could have chosen better products however they had everything required.