I bought a Chroma Ruby from a seller here but it arrived damaged. I got my money back and bought the same thing elsewhere. I have dark brown hair with lots of dark red highlights that have faded over time. I longed for my red hair back. This color has proven itself well. I used Developer 20 and let it sit for about 25 minutes. My hair didn't go a full ruby red, but there was plenty of noticeable red color and no damage. When I wash my hair I don't see any red color and the color holds up well. I will be buying more but may bleach some areas to really let the red show through.
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