Let's start with the materials, it's laminated cardboard. If you are looking for a real tree. Keep searching. How easy was assembly? It was pretty easy to understand and took about 15 minutes to put together from start to finish. I'm not the smartest of people, but I figured it out pretty quickly. Durability: Unless your kids are monsters. I see it's a long time. My climb, sit and stand on ours and we had no problems. Overall Impression: For the price and what it is, we like it. It replaced a folding cardboard and fabric toy box. It's durable (like I said my kids climb on it and they're 4 and 2), the lid doesn't slam so we don't have to worry about pinching our fingers and my 2 year old found how to open and close it quickly so he can get to his toys. My only complaint is that they don't have a simpler graphic design. for example a color. or leaves, or a princess design that's just pink and white. All designs are Disney Characters which limits age range for use.
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