Review on 2X Concentrated Purex Mountain Breeze Liquid Laundry Detergent, 126 Loads - Ultimate Cleaning Solution by James Lozoya

If you have an automatic detergent dispenser tank you may need to make an adjustment for this and other products claiming to be concentrated.Little background: When HE detergents came out they were all labeled 2X. That became irrelevant and dropped from the label because most HE detergents are now 2X. Seems still the case because the labels indicate using twice as much in a Standard washer. With the earth and shipping friendly products, detergent X ratings are back.To work properly, your automatic dispenser has to know the concentration of what is in the tank. Mine was factory set for the standard HEs using the old school 2X concentration - 1.5oz for normal load. To calculate, divide the number of ounces in bottle by label number of loads. For this product: 82.5/110 = .75. Manual has 4X setting for auto dispenser.Too much is bad and a waste. Your washer needs to know.Might be too much information but while shopping Ebay for detergent, I found the Marketing folks are busy little gnomes with their X ratings on the labels. I found the best selling detergent in the US also has a 10X labeled product. WOW! Well, not so much. Do the math and the Normal load dose is very close to the recommended for their regular product. It does have, "10 concentrated cleaning actives" under the big 10X on the label but that is not the same as using less for a Normal load. Marketing gurus and political spin doctors can get away with just about anything.