Before we bought it, we made sure that soft bristles were specified in the description. My husband's gums and teeth are sensitive, so strength is very important to us. Last time we ordered a different brand of bamboo brushes and they were perfect except the bristles were the same color and numbers were printed on them. Not bad, but I wanted more recognizable brushes, so we got these. The hardness is very hard and not at all soft as advertised. I'm very frustrated with this and probably won't even use the ones we have, I'll have to buy a whole new set.
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