The ease of use, accuracy in determining source/origin & quality control metrics are some key benefits that I have realized with this software over other similar products available out there today! There's not much to dislike about it as far as functionality goes but perhaps more features could be added or improved upon (ease for end user).
We've used Conestra before which was also very easy to implement however we didn't realize how many different ways you can track your raw material through our supply chain until using CTI - now everything has its own section within one screen so no need anymore for multiple tabs across various web pages etc..