The best thing about hivo is that it has helped me to target specific customers, which helps in increasing my sales by 5%. It's also very easy for use as well since there are tutorials available online whenever I need help regarding any of its features or tools like email marketing automation etc., There aren't many things one can dislike with this product but only if you have been using other similar products earlier then maybe they would be able compare those differences because currently all i am saying so far was good! We used their services when our business grew up from 1million monthly visits per month down into 500k/month now we're back at 100 million+ again (and growing).