Using this diffusion tool for our Bowens fixtures our team found that it elevated our video quality to a whole new level. The light was softened without losing its intensity, resulting IN gorgeous, professional-looking shots. The best part was how easy it was to install, saving us time during shoots... The only negative thing was the price, but it's definitely worth the investment for those serious about their video productions. Overall, we highly recommend this product for anyone in the video electronics industry..