The product is generally excellent. I have a few different brands of beard balm and I like them all for their own reasons. This 1 is a little firmer, and since it's white, you really need to rub it with your hands so it doesn't leave white marks on your beard. The hold is pretty strong, but what I love most about this balm is the smell. He smells amazing. Definitely my wife's favorite scent of all my beard balms.
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