I like that they are very transparent about their process so it's easy when making decisions as well have confidence in them doing what needs done best. The platform can be somewhat slow at times but this has improved over time - however still not perfect yet which means we need more work from both sides before being totally satisfied. We're solving many problems by using pay per click advertising including increasing traffic through organic search engine optimization combined together along side paid marketing campaigns such us Google AdWords & Facebook Ads etc..