Although the photo shows a black roll, this order is actually for MATTE WHITE. The roll I ordered was 5 yards / 15 feet. I haven't actually measured it, but looking at the end I'd say it's 15 feet. I love all Oracal vinyls. I've been using them on many different projects for quite some time and have never had a bad experience. I believe that it is not inferior to more expensive brands. This roll is perfectly cut, weeded and perfectly glued. I used it to make a birdcage to hide an unsightly bulge in my drywall that was difficult to cover up. He did a great job but I think I might need to make it a little bigger or come up with something else to post below. Well, that's tomorrow's project. I had fun today. If you're thinking of buying MATTE WHITE Sticky Vinyl - I recommend it without hesitation, the larger roll compared to sheets makes it very economical and you won't be disappointed with the quality.
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