The ability to create dynamic content with in-app integrations, like Zapier or IFTTT; as well interactive features such us "What's Next" sections which provide information about next steps before sending out an email campaign are great tools! Easy access from mobile devices (iOS & Android) allows you have more flexibility than traditional CRM software while keeping your data secure when using cloud services - Google Drive has been working perfectly so far!.
Also having integrated channels allow me connect my social media accounts directly within this platform making communication easier between our team members even if they're not physically together but can still work collaboratively online.- As mentioned above we also use other 3rd party applications through integration capabilities provided by their platforms allowing users be able update easily without being involved manually into each application interface itself-.