The ease of use for our customers. Once they sign up, they are automatically connected to our WiFi network. We've been able to provide them with an easy way to find us online. They can view our schedule of events and be able to stay in touch with us via social media. This has also helped us grow our customer base. I think there could be some improvements on how we're able to communicate. It would be nice if we were able to have more than one person working at once. We do not have any dislikes about this service yet. A great software to help grow your business! Connecting with new people and growing our customer base.