I like that we have been able to put together an easy way for our customers to notify us of potential recalls. It also helps them know what they can do if there is a problem with their product, especially regarding safety. We are still learning how it all works but so far I really enjoy using this tool! There isn't anything right now that I dislike about working with this system. The only thing I would change is having more options when adding new products (like allowing users to add multiple SKUs at once). We recently got hit by a major recall due to salmonella in peanut butter. This made me realize just how important notification systems were for companies, as well as consumers. They allow both parties to be informed quickly and easily.