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1320 Review
52 Karma

Review on MartechGuru by Mark Ponnusamy

Revainrating 4 out of 5

Overall great platform and toolset which is useful

The user interface, ease-of use for new users; ability to customize dashboards/views very easily; dashboard overview page gives you quick view into what's going on with all reports in that particular system (such as Salesforce Marketing Cloud); allows easy importations from other systems such as HubSpot CRM or Google Analytics so we don't have duplicate data between platforms anymore. I dislike how it isn’t always clear when an update has been released by them - this can be frustrating if something broke after updating but before their announcement about release date! We are solving our problem areas of lead & contact tracking across multiple channels like email, social media, website etc.

Pros
  • User friendly UI / UX.
  • Easy way create custom views using SQL queries without coding skills necessary which is great because there aren´ t too many people who know sql inside marketing agencies yet.
Cons
  • Sometimes they forget releasing updates until weeks later than promised