I'll verify by answering the claims in the title: premium quality is a dubious claim. Softness is a true statement. Most Signs: It's wrinkled and not stain resistant. I can't tell if it will go away as I only washed it once. Easy to care for - this statement is doubtful. I've only had the case for about 2 months and it already has a tear in it. This is probably best for a guest room that doesn't get a lot of wear and tear. it definitely doesn't hold up well in our host with our giant "baby" (see pic 3) jumping on the bed every morning.
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