I started trying several WOW products with mixed results. This tonic (coconut) is just ok. I like the long lasting mild scent. Their website says that because it's activated by heat, it can be applied to damp hair and dried in the sun. I tried it by the pool but it wasn't as effective as using a hair dryer at home. After shampooing the next day, there were areas where my hair felt like the product was still there. A little heavy and sticky. This result was not given when using a hair dryer.
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