The quality control of this product is poor. The photo clearly shows the shortcomings of the cable. Depending on how you intend to use it, these shortcomings can become a problem. I just received this cable and am using it for the first time so this may be an isolated case. I use cord for purses, large bags and the like. The cord is wrapped in fabric and then sewn into shape so these particular imperfections are not a problem for me. However, this particular cable is quite soft and flexible, and what I usually use is more rigid. It will be interesting to see how this line holds up.
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