AdPushup is a revenue optimization platform that helps web publishers sustainably grow their advertising revenue by using a combination of cutting-edge technology, premium demand partnerships, and proven ad ops expertise. AdPushup is a Google Certified Publishing Partner and an IAB Member.
The UI/UX looks clean with great user experience which makes it very easy to use for clients as well from internal people who are building campaigns in different platforms like google ads or facebook etc..The reporting can be made more easier if there were fewer columns being displayed at once but thats not much problem since you have access only through excel sheet (which has limited options).
Their support team always help out when needed even after hours during weekends / holidays so no…
Pros
Easy data exporting feature
Very organized report structure that helps keep things straight forward.
Great client interface is something what everyone likes most :)
The Ad Pushups team are extremely helpful when it comes to making sure our website runs smoothly through all aspects - SEO/SEM campaigns included! They really care about giving you great service with everything they do for your business (and not just in terms of ads). Nothing at this time but as always will be updated if there's anything we can help improve :) We've been working closely together over several months now since launch and have only had positive experiences so far. Having someone…
Pros
I like how easy communication from staff via email gets dealt straight back promptly by my account manager without having to jump into calls / skype meetings etc.
The ability to track user engagement with ads through clickstream data was very valuable in helping us understand how our audience interacted with our display inventory.
Lack of integration into other tools such as Analytics or HubSpot made it difficult for me to utilize this product within my team's marketing efforts. We were looking at ways we could improve our digital media sales funnel so that more people would convert from viewing advertisements online to making purchases offline.
This…
Pros
The ability to track user engagement with ads through clickstream data was very valuable in helping us understand how our audience interacted with our display inventory
Cons
Lack of integration into other tools such as Analytics or HubSpot made it difficult for me to utilize this product within my team's marketing efforts
The most useful thing about this software for me was being able to be notified when someone interacted with my ads so it helped keep track if they were interested or not in what i had advertised! It also allowed us access into our users account which made managing user accounts much easier than having them login through another website like facebook etc..
There are some features we didn't use but could have been helpful as well such has adding new products/services onto your site without…
Pros
Easy interface once setup
Very easy way too add content that can help build up an ecommerce store.
Helped increase sales by giving potential customers something different compared their normal browsing options (Facebook, Instagram)
Great customer service throughout entire process especially during implementation phase :)
We use PushUp to increase our CPMs in exchange for better targeting options. The ability to target users who are most likely interested in my product/service has been very helpful. The reporting functionality also allows me to see what types of campaigns work best with each specific segment of my audience.
Their customer support team can be slow at times but overall they have been great! They are currently working on making it easier to access your data so you don't need to log into multiple…
Pros
Easy interface
Powerful segmentation tools, like smart lists (age / gender)
Reporting tool is easy enough that I'm not intimidated by usingIt.
Very responsive client service; their engineers know how important this software could improve business performance which helps create an effective relationship between us as partners rather than just vendor &/or buyer relationships where there's frequently conflict over terms etc..