Description of DESelect
DESelect is a plugin to Salesforce Marketing Cloud, which makes it easy for marketers to make campaign segmentations without having to write SQL queries.
DESelect enables marketers to easily make campaign segmentations without dependency on third party consultants, the IT department, technical marketers, FTP programs or Excel. DESelect allows marketers to save time to focus on value-adding activities.
Key functionality:
- Drag-and-drop interface to easily select data extensions and fields, create relations between data extensions, add filters and define the fields in your results
- Build complex segmentations in a user-friendly UI
- Automatically create the target data extension to which the results will be written
- Preview the results of your segmentation, and get a view on the total number of results before sending out the campaign