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Konnecto Review

1

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Excellent

Revainrating 5 out of 5Β Β 
RatingΒ 
5.0
Marketing, Customer Journey Analytics

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Description of Konnecto

Konnecto is an AI-powered consumer intelligence platform for marketers, helping brands to reverse engineer their consumer journeys and make smart marketing investments by analyzing consumers' full digital footprint on every device and platform they use, from their Fitbit and Alexa to their browsers and mobile devices.

Reviews

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Type of review

Revainrating 5 out of 5

Great for prospecting/lead generation and attribution

I love that my data can be used in multiple ways (campaigns). It's easy enough to set up campaigns with different KPIs & metrics using your own variables/tags etc. The system does not have native integrations like Zapier or Google Sheets which would help streamline workflows between platforms but it has been possible to integrate via APIs. There are some issues where you need more then 1 person working together as there seems to be confusion around what needs done first - so communication…

Pros
  • Easy customization for emails when sending from within MailChimp vs directly building an HTML template; ability make templates responsive too..Easy access point management toolset built in dashboard is pretty nice also..Very good customer support team who really listen closely during calls..Great pricing model compared against competitors' products...Easily
Cons
  • Some disadvantages