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PubMatic Review

2

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Very good

Revainrating 4 out of 5  
Rating 
4.0
Digital Advertising, Publisher Ad Management

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Description of PubMatic

PubMatic (Nasdaq: PUBM) delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. PubMatic’s cloud infrastructure platform for digital advertising empowers independent app developers and publishers to increase monetization while enabling media buyers to drive return on investment by reaching and engaging their target audiences in brand-safe, premium environments across ad formats and devices. Since 2006, PubMatic has been expanding its owned and operated global infrastructure and continues to cultivate programmatic innovation. PubMatic operates 14 offices and eight data centers worldwide.

Reviews

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Type of review

Revainrating 4 out of 5

Very beneficial for anyone looking get better engagement

The ability to create custom audience segments that are then available as targeting criteria through our agency clients is one thing I like most about this product! You cannot import any other kind of list aside from email lists. We have created many different segmentations using demographic data points we were able to obtain directly from Facebook profiles or even phone numbers entered into our contact record management system. This allows us to use those same audiences with our client's…

Pros
  • I really like the ability to segment our audiences based on their interests or demographics
Cons
  • It's difficult to make this program work as intended

Revainrating 4 out of 5

Great for making extra income / getting free money

The best part about this tool is that you can get paid out through PayPal or Venmo via your bank account easily! You do not need any cryptocurrency when using it because they are already accepting payments with fiat currency only from users who have verified paypal accounts/bank acct's etc... We had issues paying people sometimes but I guess thats just how things go at times? But as long payment went smoothly everything was good!! It helped us grow our team tremendously which we were having…

Pros
  • Ease in managing clients
  • Very user friendly GUI for beginners.
  • Great customer service staffs if ever needed assistance while working within their system; ) Fast response time by employees assigned specifically responsible towards resolving client problems (i'm talking most recent experience)