Description of PX
The PX platform is all about optimization. Buyers and publishers benefit through two vehicles:
The PX Open Exchange is a marketplace with 500+ integrated and pre-vetted lead sources and direct publishers with over 3 million consumer inquiries per month. It’s a huge pool of available leads — and a single means to measure multiple sources simultaneously.
If you have direct publisher relationships, PX Private Marketplaces let you keep it 1-to-1, and further optimize with all the tools and insights of the Open Exchange, including real-time pricing, pre-integrated lead verification services, and sales-data performance measures.
The PX platform addresses the primary challenges brands face in customer acquisition:
Compliance, Transparency, Source Management, Control, and Results