I like that it is easy to use, has great reporting options (both in terms of custom reports as well as standard ones), can be integrated with other systems such as Salesforce etc., good support from team behind product - very responsive! It also helps me manage my own data better than any CRM system out there at this point. There are some features missing which could make things more intuitive but nothing major so far. We have been using Talefalco since 2015 when we were looking into an ERPβ¦