The ingredients were the first thing to draw me in, and then my picky eater eats them which is terrific. I liken them to the marshmallows in Lucky Charms cereal. everyone wants them and they taste delicious. Of course they are made with chicken, fruits, veggies, vitamins, and minerals. My only concern is no grains, but for now it’s the only food my picky eater will eat without coaxing. I do mix a little hard food from another brand in to help it last longer but the dogs often leave the hard foodSee full review