The first thing you notice when opening the package is that the hat is folded completely flat. That should be a reminder that it is intended to be a travel hat. The information in the box even tells how to iron the hat if it gets unwanted creases. The second thing I noticed is the nice wide brim. Measuring the brim at 4 points around it, front, back, left, right, I got the following measurements from edge of brim to seam at bottom of hat:3-1/4, 3-3/8, 3 in., 3 in.The brim is a bit stiff. It shouSee full review