IQ Cash seems to thrive by encouraging users to take part in the network by trading, investing, and better yet mining or owning a masternode. The official wallet makes the process of setting up a masternode as easy as clicking a button.
Price wise the project has improved in the past year, and is slowly gaining the attraction it deserves. It's usecase is a bit linear (Investing and mining) but the project makes up for it by making this one usecase easy and accessible to possible holders and investors.
Last time I checked, the mainnet has a blocktime of just above one hundred seconds. It's not competitive enough in my opinion but is good enough to get the job done.