The platform gives you all of your tools in one place so it's easy for me to get my work done efficiently. I like how they have made their interface very simple with just enough features that are needed. The customer support team has been great at responding quickly when we've had questions or issues during our implementation. We're getting more leads than ever before from this system! There was nothing about SMM that I disliked. They were able to implement the system into our business fairly easily without too much trouble. All in all, SMM helped us improve our lead generation process by over 50%.