The automation, reporting capabilities are great! I love how easy it was to set up my first account with them as well. It doesn't seem like they have any plans for future updates that would make their product more competitive in terms of pricing or features compared to other products out there (like HubSpot). If price isn’t an issue then maybe look at some free trials so you can see if this works best fit your needs before committing long term? Their support team has been very helpful when we needed assistance but honestly most questions were answered here already online via FAQs etc which made things easier from our end too since those answers seemed pretty accurate.