The ability to manage my account, and keep track of all our social posts from one place was very helpful! We had been using two different platforms before. It helped us organize everything better (and I know we would have gotten confused otherwise). Nothing really - just continue being satisfied. If you're looking for something easy to use, this is probably not for you since it's more complex than other tools out there. You should take some time to research options and decide what type of management system will work best for your business. This helps ensure everyone in the organization can be up to date without any confusion or missed messages. The fact we are able fix our website issues in minutes instead of hours makes this software amazing! So far there has been nothing I dislike about brand cast; however if you have any questions at all please do not hesitate contacting their support team before purchasing as they will be more than happy answer your question over email or live chat (if available). This tool allows us complete control without having an IT department so thank god its here now!!