The tool allows to create different tests with various types of content, both text or images that can be tested in real time while users are browsing our website as well when they're at any other page within it (e.g.: landing pages). It's also very easy to use since there aren't many steps involved once you've created your test; just click Publish Test button whenever ready! We haven´t faced issues during this month testing out their tools so far but we will make sure everything runs smoothly by then too. Currently using them only to find new traffic sources from which to reach more target audiences such as high quality leads - thanks to its ability of analyzing behavior patterns throughout user sessions.