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1 Level
774 Review
70 Karma

Review on Campaign Audience Builder for Salesforce by Dominic Mayo

Revainrating 5 out of 5

Excellent for targeting and tracking customer success

I like that it allows me to target my messages towards specific audiences, which is very important when marketing through social media platforms such as Facebook & Twitter. It also gives us an insight into who we're reaching out too - so if there's someone within our team/company whom no one has reached yet then this helps identify them quickly! Nothing at all really- good product by a great organisation. If nothing else just use their free trial first before committing yourself fully. We have been able to reach new customers quicker than expected because of its ability to build targeted lists from scratch.

Pros
  • The power behind targeting your audience with relevant content.
  • Ability make customised landing pages (for example you can send traffic directly onto facebook or twitter)
  • Data analytics available in real time