This software is very easy to use, it has an intuitive interface that makes it simple for anyone with no technical knowledge at all to create professional looking campaigns easily. The only downside I have found so far is that there are not many options available regarding targeting customers who visit certain pages of my site. Also, sometimes this program takes ages to load, which can be quite frustrating if you're trying to run multiple campaigns simultaneously. Try out Picreel first before deciding whether or not it's suitable for you. We've been able to increase our sales significantly using Picreel.