The best thing about this BI tool in general is that it's easy to use, has intuitive UI/UX design which makes data analysis seamless; also allows you to configure dashboards with ease as well! I dislike not being able to have more complex calculations like using formulas or functions within my reports - there are so many other better tools out here but if your looking at getting started quickly then bi tech systems will do just fine.- Data visualization / Dashboard creation could be easier (I am used to Excel where formatting can get hairy very fast!) would recommend going through some tutorials before jumping right into creating customizations/reports etc.; Also try comparing features against similar products available elsewhere first because their price range can go pretty far from eachother! For me personally it was an entry level solution when compared to others but still had enough bells & whistles.