It's very easy-to -use, intuitive interface makes it simple even if you are not an expert in programming languages like R or Python.- The dashboard is quite clean which gives information about all activities done by our team members easily without having any technical knowledge required from them at that time.*It has saved us lot more money than we anticipated as far budgeting & reporting goes*The integration with other applications such Google Sheets was little hard but now its working fine! Nothing much yet I think they need some improvement when comes their updates regarding features available etc since last 3 years there have been many changes so this one may be outdated soon :). We used fayrix bigdata platform mainly because i felt my previous solution wasn't enough capable/flexible (for example customizing graphs) considering amount volume size / complexity level of dataset being processed.