I like that it allows us access from anywhere, which makes our jobs easier than ever! It has some confusing features at first but once we got used them they were easy enough for everyone in my office (and beyond) of use with no training needed!! We have also found out about other products similar or better then ours through using this product as well so its great marketing tool too. Great user friendly software when trying something new such an online business platform- helps keep track all correspondence between customers/clients etc easily without having multiple emails scattered around different folders within your email program.- keeps everything organized very neatly.