The integration with Zapier was easy to set up for our use case (we're using it as part of Google Sheets). It's also very customizable so you can do some pretty cool stuff if your needs change in future! I wish there were more documentation about how things work under the hood but that should be coming soon now they've launched their API docs which looks really good too - just need time/resources :) We have been able solve several problems by utilizing this tool including automating emails sent out via Mailchimp when new data comes into certain sheets within google spreadsheets.
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