It helps automate sales cycle for cold calling of leads to ensure they are qualified or not via several different methods like social proof, email subscription confirmation etc..It's easy one platform manage many lead source with few clicks! 1) Easy set up2), Best user interface design3). Excellent support team4.). Quick responses5.) Lead capture automation6.), Good reporting system7., Helpdesk integration8,) Real time data updates9 ), Multiple channels lead generation 10)). I like the ease of use of the software. It is very user friendly. The support team is very helpful and friendly. I wish they had an auto-responder option. This is a must have tool for any lawyer or attorney. I am able to see all the leads in one place and can easily access them. I am able to see the status of the leads and can easily contact them.