First of all I would like to say that I respect a company that encourages honest feedback. Let's face it in today's world, that's a bold move given all the haters. I like to think of them as those tiny cobs of corn you get at a Chinese restaurant. In terms of brightness, they work as described in the product description. I'm a big fan of finding value in other brands' products; Who ever said a famous brand is better? Don't be fooled by higher prices and flashy marketing campaigns, both lamps will perform the same; You just paid more money! This product does not disappoint; I use them in my ceiling fans. So if you are looking for light bulbs suitable for ceiling fans or other purposes, welcome to buy them. Your wallet, credit or debit card will thank you.