Being an experienced do-it-yourselfer, I'm always on the lookout for premium ingredients to use in my cooking. The quality of Encha's grocery and gourmet food items is just not up to par, unfortunately. Their variety may look great, but their cheeses are bland, their teas are boring, and their organic fruits and vegetables are often passed their prime. I've had better table wines and I've tried their fine wines. Those who value high-quality components, like I do, should look elsewhere than Encha.