The simplicity of implementation, customization options are very good in it for business users as well to non technical ones too! I have been using this product since last 6 years now so far nothing much has changed but still its one stop solution if you need any e commerce related report then hum Commerce will help your work with ease!! No dislike here at all only suggestion can be that some new features might look more appealing or could make things easier than current version does!! Its really best reporting tool available out there when we talk about number crunching which helps us come up with better decision making process by analysing our store data base etc.