The ease of use of the vaultspeed platform. It has a very intuitive user interface. It is also very easy to implement and can easily be connected to and integrated with other third party platforms. It can be a little difficult to get the hang of it. The initial training is fairly extensive and you need to spend some time getting to grips with the platform. It's not a solution for everyone, but it does have a good fit for many organisations. It's great for data warehouses and it has a lot of flexibility. It allows us to move quickly and make intelligent decisions based on data.