We use this to manage our Twitter posts so that we can easily view stats about each post as well as track which keywords are driving traffic towards our site from various sources including Social Media. Their support team has been very helpful when I have needed assistance with any of their products. While many offer similar features at lower prices it's nice having such robust tools under one roof. They're not perfect but they do what you need them to do without getting in your way or distracting users with extra bells and whistles. Managing tweets across multiple accounts while also allowing us to see analytics data for each account.