The best part about placer is that it's free to use! It has so many features, from creating an account, uploading your store photos/map, adding locations of products you want to track, etc, and then tracking them down in real time via GPS or WiFi hotspots. You can also see where people are coming from (country) as well. I like how easy it is for me to create my own custom reports using Google Sheets. Sometimes it takes some time before data shows up in the dashboard after logging in. But when this happens, just refresh the page once and it will show up eventually. If there was more customization options available, such as being able to add multiple filters at one time instead of having to go back and forth between different tabs, that would be great too. Overall, I love how simple it is to set up and use. It helps us keep our inventory updated.